Article Title: Richard Liu Qiangdong: My Journey To Business Success

Article Text:

Richard Liu Qiangdong is one of the most successful businessmen in the world. He is the founder of a leading Chinese online retailer, Owing to his success in business, Richard Liu has become a respected voice in matters concerning business and leadership. Through his visionary and insightful guidance, he has propelled to the apex of the retail industry.

During the recently held World Economic Forum in Davos, Richard Liu narrated his long journey to business success. Contrary to what many would expect, Richard’s story revealed that he is a self-made billionaire. He started his business from scratch and overcame many challenges along his journey to success.

Richard Liu Qiangdong studied at the Renmin University of China and graduated with a degree in psychology in 1996. His love for computers stems from his college days, where he engaged in freelance programming work to boost his income. With time, Liu honed his computer skills.

From his early years, Richard Liu was a man of vision. He was not satisfied with a first degree and immediately after Renmin, he joined the China Europe International Business School. He later graduated with an EMBA. Shortly after graduation, he secured employment with Japan Life, a health products company in China. Liu served as the director of computers as well as the manager of contracts. The experience at Japan Life played a crucial role in preparing him for a lone business venture.

Liu Qiangdong ventured into personal business in 1998 when he set up a company to sell computer accessories in Beijing. With the requisite knowledge, skills, and experience required to grow a business, his single shop multiplied to twelve within a short time. However, the outbreak of the SARS epidemic in China in 2003 dealt his shops a blow from which they would never recover.

Richard Liu is a highly flexible entrepreneur. The collapse of the shops did not dampen his spirit. Instead, he opted for a change of strategy. He reasoned that online business did not require any physical contact between the buyer and seller, and therefore, could not be affected by disease outbreaks.

Richard Liu went complexly online in 2004. He named his business Jingdong. Today, it is commonly referred to as From just a small startup, Liu has grown the company into a significant player in the global retail business. He serves as the CEO of JD Business.

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