At the heart of KOI, IXS leadership is Edwin Miranda who doubles up as both the founder and CEO of the firm. The marketing agency has played a hand in the success of numerous global brands. He was only 21 years old when he established the leading firm. He has enjoyed great success thanks to his ability to create significant customer engagement.
For a long time, marketing agencies had a hard time converting creativity into performance. The primary challenge lies in the disparity between the expectations of audiences and the media campaigns that companies run. Audience friendly content is a prerequisite to guarantee efficient cash flows and margins.
Edwin Miranda played a significant role in getting KOI IXS into the consulting business. Consultancies have successfully replaced creative agencies, and the trend is likely to continue. The modern advertising age relies on artificial intelligence and machine learning to generate the desired results. Consultants figured out that advertisements are not enough to earn achievements and have responded in kind. Brands can no longer rely on hot ads to have an impact on the market.
Consumer journeys are no longer as simple as they used to be in previous years. Edwin Miranda mentioned that agencies need to track numerous connections that make up the whole process. Million-dollar companies hire consultancies to analyze voluminous data. This tactic allows them to get to their clients with ease.
The Miami based firm has granted their clients tremendous success over the years. The cluttered market has increased competition causing firms to step up their marketing strategies. Edwin Miranda has ensured that KOI IXS can offer efficient services to customers. He leads a host of passionate designers who work along strategists and creators to grow their brand.
Edwin Miranda takes great pride in the creations of his firm. Their vision has driven them to great success. They also have a set of creative talents that turn dreams to realities. The firm has a rich history, and they have every intention of growing their brand.
Edwin Miranda’s: Facebook Page.